Podo Performance, the podiatry practice run by 2008 Olympics finalist Arnaud Ghislain, called on ergonomic for its branding.
Podo Performance is a group of podo-posturologists active in 6 practices in Belgium. Thanks to postural analysis, gait analysis and unique and efficient fingerprinting, Podo Performance produces superb custom-made insoles.
Strong and unique positions
Ergonomic wanted to highlight the performance and technological side of Podo Performance by offering it a new identity that expresses these strong and unique positions.
Stand out and bring a breath of fresh air
The main color, this bright green, offers freshness to the brand, and makes it stand out compared to the often more discreet colors of its competitors.
Photo and video content
The imagery is essential. We captured video and photo content for various media, and made a presentation video for the website. We also organized an afternoon with the Podo Performance team in our studios for their team photos.
Simple, flexible, recognizable.
The logo combines the letter P and the suggestion of legs in action. Built with a simple line, the logo is reusable at will and facilitates the memorization of the brand.